ONE LITTLE BULBOUR WORK / THE PROOF
Brand building. Content. Growth. Sales.
Real work across China and Chinese-speaking markets.
01 / BRAND LAUNCH · AUSTRALIA
We built the brand and marketing from the ground up — shaping how the business looked, spoke, launched and reached its first customers.
REVENUE
BUILD THE BRAND. FIND THE AUDIENCE. MAKE IT MOVE.
02 / SMART HOME PRODUCTS · CHINA
CHUANG BA GE
The electric windproof-screen business needed online content to support dealer recruitment.
We built content around what potential dealers actually needed to understand.
Wider dealer-partnership profit reported from the 2025 Shenzhen Home Exhibition.
A wider business outcome. Content was one contributing part, not the sole cause.
CONTENT WITH A COMMERCIAL JOB.
03 / PROPERTY RENTAL · SYDNEY
ALL SEASONS
All Seasons already had a functional service.
We helped make the brand feel human.
Real residents. Real experiences.
Life inside the properties.
Brand development · Brand handbook · Photography
Tenant stories · Two years of WeChat operations
THE SERVICE DIDN’T CHANGE.
THE WAY PEOPLE COULD FEEL IT DID.
04 / PROPERTY DEVELOPMENT · SYDNEY
TWT
TWT needed content behind its existing sales conversations — not another sales function.
GOOD MARKETING ISN’T ALWAYS ABOUT DOING MORE.
SOMETIMES IT’S KNOWING EXACTLY WHAT TO ADD.
PERSONAL BRANDS.
BUILT IN CHINA.
CHU GE / RECRUITMENT
~900K FOLLOWERS EACH
Built around a real recruitment business — not content for content’s sake.
1,000+ workers starting factory jobs each day
RMB 400–550 client net profit / successful placement
Team-reported results. The supplied screenshot shows 317K followers at a different point in time.
MS XIAO / STUDY IN RUSSIA
PAYING CLIENTS
Russian-language lessons and visa guidance turned useful knowledge into a route to prospective students.
Wider business result:
July–September 2023
Account screenshot: 73K followers. The reported client result relates to the wider business operation.
Business results supplied by our China team reflect the wider operation. Content was one contributing part; these are not promises of future results.
MORE PEOPLE. MORE POSSIBILITIES.
Follower counts as shown in the supplied historical screenshots. These are account snapshots, not follower-growth figures.
NO COPY-PASTE PERSONALITIES.
Audience.
Market.
Positioning.
Growth.
Angle.
Story.
Identity.
Expression.
Attention.
Understanding.
Trust.
Action.
Customers.
Sales.
Efficiency.
Commercial goals.
WE DON’T JUST ASK
“WHAT SHOULD WE MAKE?”